Monday 19 December 2016

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Promote Your Business Online

You are doing all the right things to Promote your Business (website, blog, networking, social media and more), but your business still is not growing at the rate you expect? 
Engaging your customers online is an important part of your business success. A Digital Online Marketing Company will develop and take care of the whole digital advertising campaign to help optimize your business potentials. Hiring an experienced and professional Online Marketing company in Lucknow will give your company an edge over the competitors. Our Expert remains up to date about the newest developments in the field and make use of latest tools and technologies for monitoring accounts and track information. 

The biggest change was brought on by the ever increasing penetration of hand held apparatus like mobile phones, tablets etc. With the world 40% population has access to the web, it's fairly understandable how companies simply cannot afford to ignore digital Online Marketing. Results may be tracked and monitored in order that you could spend wisely and increase your ROI. 
For More Detail Contact Us: +91 8181000018

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Monday 12 December 2016

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Why Create a Website for your Business?

More than people use the internet every day. Internet has opened up a whole new world of marketing that didn’t exist before. your website as being your online brochure or catalog. It is much easier and quicker to update information about your products and services. A website is a great place to showcase your work. We are a website designing company in Lucknow provide all type website like CMS Website, E-commerce Website, Responsive Website in your Budget.
Reasons why your company NEEDS a professional website- Given Below....
1. YOUR SMALL BUSINESS WILL GAIN CREDIBILITY
2. A WEBSITE SAVES YOU MONEY
3. IT WILL ENABLE YOU TO KEEP YOUR CUSTOMERS INFORMED
4. IT IS ALWAYS ACCESSIBLE
6. IT PROVIDES A MEDIUM ON WHICH TO SHOWCASE YOUR WORK
7. A WEBSITE SAVES YOU TIME
8. IT IMPROVES CUSTOMER SERVICE

For Website Designing contact us.


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Thursday 8 December 2016

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Increase Business Sales with Social Media

As a business owner, there are many ways to promote your product or brand. One of these ways social media is free and can have a huge reach.  Social media is people talking one to many. "How many people actually saw your post in their timeline called reach". By using Social Media Marketing to learn more about your customers, engage with your audience and extend your Business Reach & Sales.
If you want to know how Social Media Marketing can benefit your business. Read Below..
1- Gain valuable customer insights - Social media generates a huge amount of data about your customers in real time.
2. Increase brand awareness and loyalty 
3. Run targeted ads with real-time results- Social ads are an inexpensive way to promote your business and distribute content & targeting options so that you can reach the right audience. you can target based on location, demographics, interests, behaviors, and connections.
4- Generate higher converting leads -social media as the most effective way to identify key decision makers and new business opportunities.
5- Provide rich customer experiences
6. Increase website traffic and search ranking- One of the benefits of social media for business is using it to increase your website traffic. 
7. Find out what your competitors are doing- Based on your search results, you can improve your business to offer product enhancements, service, or content that they may be missing.
8- Geotarget content- Geo-targeting is an effective way to send your message out to a specific audience based on their location. Social networks like Facebook and Twitter have tools that allow you to communicate the right kind of content to your audience. 
9- Build relationships- It’s a two-way channel where you have the opportunity to enrich relationships with your customers.


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Wednesday 30 November 2016

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WordPress SEO

When we comes to SEO, WordPress is one of the best content management systems. You need to optimize WordPress for maximal performance. We are SEO Company in Lucknow will help you to optimize your Website or blog and get ahead of your competition!

Basics of WordPress SEO

1- Use SEO Friendly URLs - Google gives more weight to the  first 3-5 words in your URL. For best results use your target keyword at the beginning of the URL.
2- Optimize your titles for SEO - Title tag is the most important on-page SEO factor. For Best results start your title with your keyword or place it in the beginning.
3- Add modifiers to your title - Use modifiers like “2016”, “best”, “guide”, and “Top" etc.
4- Optimize your descriptions - Your descriptions are one of the biggest opportunities to get more clicks in Google search results and to increase your rankings and traffic.
5- Duplicate content - Duplicate content is when you have the same content on several pages of your website. Add a canonical URL. If you really need to use several categories for one post use rel=canonical
6- XML sitemaps - Sitemaps are very important because they help Google to crawl and index  your website’s pages.
7- Content Optimization- Content is one of the most important aspects of your SEO.
8- Keyword sweet spots- Main keyword should appear in the first 50-150 words of your article and make it easier for Google to understand what your page is about.
9- Use LSI keywords- These are the keywords you see when you search on Google at the bottom of the page and semantically related to your primary keyword.
10- Use Social Sharing Buttons- Social shares don’t help your SEO directly but they help you to get more traffic.
11- Use Responsive Design
12- Boost Site Speed

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Saturday 26 November 2016

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Internet Marketing Terms

A number of terms specific to online marketing and – more generally, the internet – that are helpful to know whether you’re a search engine marketer or just need to speak with one. We are a Internet Marketing Company in Lucknow for more information contact us.

1- 301 redirects are generally preferable for Search Engine Optimization purposes and are therefore often referred to as search engine friendly redirects.
2- 404 or Not Found error message is a standard response code indicating that the client was able to communicate with a given server, but the server could not find what was requested.
3- Advertising Network – A group of websites where one advertiser controls all or a portion of the ads for all sites. A common example is the Google Search Network, which includes AOL, Amazon,Ask.com, and thousands of other sites. In Google AdWords, they offer two types of ad networks on the internet: search and display.
4- AdWords is Google’s paid search marketing program, the largest such program in the world and in most countries.
5- Affiliate Marketing – A type of internet marketing in which you partner with other websites, individuals, or companies to send traffic to your site. You will typically pay on a Cost per Acquisition (CPA) or Cost per Click (CPC) basis.
6- Algorithm – The term search engines use for the formulae they use to determine the rankings of your Natural Listings. Search engines will periodically send a Spider through your website to view all its information. Their programs analyze then analyze this and other data to value your site and fix whether or not, and how high or low pages on your site will appear on various searches.
7- ALT Tags – HTML tags used to describe website graphics by displaying a block of text when moused-over.
8- AMP – An acronym for the Google-backed Accelerated Mobile Pages Project was announced by Google in October 2015. It was designed as an open-source initiative for publishers to create content that loads quickly on mobile devices. AMP consists of three parts: AMP HTML, AMP JS & Google AMP Cache.
9- Analytics– Also known as Web Metrics. Analytics refers to the collection of data about a website and its users.
10- Anchor Text – The clickable words of a hypertext link; they will appear as the underlined blue part in standard Web design. 
11- Automated Rules - A feature in Google AdWords that automatically adjusts your ad statuses, budgets, and bids based on the specific parameters that you set.
12- Backlinks– Links from other websites pointing to any particular page on your site.Link Building is an incredibly important part of Search Engine Optimization. 
13- Banners – Picture advertisements placed on websites. Such advertising is often a staple of internet marketing branding campaigns.
14- Blog – Short for Web log, blogs are part journal, part website. Typically the newest entry (blog post) appears at the top of the page with older entries coming after in reverse chronolog
15- Bounce Rate – The percentage of people who visit your website but leave without visiting any other page.
16- Canonical Tag – A canonical tag tells (most) search engines which page is preferred when two URLs are similar or duplicate. In most instances this tag is used when you have products or content that is accessible by multiple URLs or in some cases, even websites.  The tag is part of the HTML head code using the attribute rel=canonical.
17- Cascading Style Sheet (CSS) – Defines how HTML elements such as layout, colors, & fonts will be displayed. External style sheets can be stored in CSS files which allow for faster loading pages, smaller file sizes, and other benefits for visitors, search engines, and designers.

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Wednesday 21 September 2016

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Why SMO is Important?

Why SMO is Important?

Social Media Optimization is all about the social networks & using them to promote business or products. SMO help to intensity your brand & boost the visibility of your products which helps you to get new clients for your business & sales. SMO not directly related for google ranking. But it indirectly helps to get better rank in google. Social media is all about having conversations & building community. A Presence of your business through social media like Facebook, Twitter, Pinterest, blogs or forums.

SMO Services

SMO is based on the two words: Engagement & Participation.
Engagement is all about the connecting with your fans & followers. It is about to building the relation with the community of members who will respond to & share your social media content for its high quality, relevant content etc.
Participation is all about actively taking part in discussions & responding directly & personally to the followers.

SMO Company

We are a well known company for social media optimization industry. Our team of SMO Experts, who uses a planned and successful approaches to get the results of the same. We use a number of social media outlets and communities for generates publicity to increase the awareness of your service, brand and product. Our goal to generate relevant traffic and awareness among people.

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Friday 19 August 2016

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Why Your Business Needs a Website?

Why Your Business Needs a Website?

Present Time more and more consumers use the Internet to search for the products or services they need. Without a Website, potential customers will go to your competitors. Professionally designed Website will provide your business with a professional image which will inspire even greater confidence. A Website is beneficial since you do not have a store front to promote your products or services. Website Designing is a very cost effective way to promote your business. Website is much easier and quicker to update information about your products and services. Your website will provide an alternative location to sell your products or services. A ECommerce Website is a great place to sell your products online. A website is a great place to showcase your work By including a portfolio or image gallery..etc, you can demonstrate what makes your business unique. We are professional Website Designing Company in Lucknow create excellent User Interface (UI) Website Design for a satisfying web experience. Website Design includes more abstract elements. For a Website Development Company in Lucknow Contact Us: +91 8181000018.

Website Uses

1. Using a websites you can get connected to a lot of people and share information easily and rapidly.
2. Using e-commerce websites you can do online shopping which is really convienient and efficient.
3. It Provides A Medium On Which To Showcase Your Work.

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