Showing posts with label Off page Seo. Show all posts
Showing posts with label Off page Seo. Show all posts

Friday, 16 March 2018

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Google My Business Listing

What is Google My Business?

My Business is Google’s one-stop shop to manage how your business will look and perform in the search engine. It is an essential tool to find out and adjust how your site shows in Maps, the Knowledge Graph, Google+ and organic search results. 
You can manage your business listing by adding NAP details, opening hours, photos etc. In addition to that, it is possible to manage the reviews your customers leave behind. As you know, reviews should be a key factor in your local SEO efforts.

How does it work?

Getting started with My Business is easy; you have to make an account and claim your business. After filling in your details, you will get a real-life postcard from Google on the address you’ve specified. This card is the only proof you’re the owner of the business listed at the address. 
Once verified, you can fill in all the necessary details and check how your listing is doing. You can even get regular insights to see how many impressions, clicks and subscribers your listing got over a period. It’s a great way of getting a feel for how your business is perceived by Google and customers alike.

Keep in mind that My Business is not the catch-all tool for your local SEO. It has to work in tandem with your on- and off-site SEO efforts. You won’t climb the charts if your profile is inaccurate, but you also won’t reach the top without a well-optimized site and localized content. These things go hand in hand.

Ranking factors

Google My Business uses many factors to determine rankings for businesses. We’ll highlight the three most important ones:
  1. Relevance
  2. Distance
  3. Prominence

Relevance
Relevance determines how well your business fits the search intent of the customer. Is your focus identical to what the customer needs or are you a bit opaque about what your business does? Vagueness doesn’t rank. Be as clear as you can be. Keep your focus.

Distance
Distance is a well-known factor for ranking local businesses. You can’t rank in a local search for (dentist New Jersey) when you have located your company in Manhattan. The exact way Google determines which businesses to show in a local search is unknown, and it can be pretty hard to rank in a given area. The other factors play a significant role as well. It helps not just to say you are located in a particular area, but also to show it by creating local-oriented content around your business on your site. Google uses what’s known about the location of the searcher to present the most relevant local businesses.

Prominence
Prominence is all about the activity around your listing; this could be the number of reviews, events, local content et cetera. It also helps if you can get loads of quality links to your site. It is somewhat hard to determine what prominence means exactly, but one thing is sure: no one likes dead profiles. You have to keep it updated with new photos and manage your reviews. As said before, this works in tandem with your site, so make sure both listings align and that you publish local content.

Optimize your Google My Business listing
To start, you need to claim your listing. After that, you can use the following tips to make your My Business account a success. Keep in mind that everything you add must be in line with the information you provide on your site. Inaccurate information kills your listings and could kill your rankings:

  1. Claim your listing with your actual business name
  2. Choose a category as accurate as possible
  3. Provide as much data as you can – your profile has to be 100%
  4. Check your phone number
  5. Check your opening times – think about holidays!
  6. Review your photos – are they accurate and good or can you improve them?
  7. Create citations on other sites as well – pick well-regarded business listing or review sites and directories, stay away from spammers
  8. Keep your My Business listing in line with your site – and use Schema.org data
  9. Above all, keep your data up to date

It’s critical to remember that this is not a set it and forget it type of thing. Things change, your business changes. Keep everything active, monitor reviews and stay on top of things. It’s frustrating if your listing doesn’t perform as well as you’d like, but keep putting in the hours, and it will work. 
JustKlicks an Digital Marketing Agency in Lucknow providing a full range of online marketing services. If you need Search Engine marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing (SMO) or Pay per Click (PPC), we can help you. Contact us now at: +91 8181000018

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Friday, 19 January 2018

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Social Bookmarking

Social Bookmarking

Social bookmarking is the technique to get good backlinks, huge traffic along with branding, promotion and indexing privileges. All social bookmarking websites are not the same. Before starting to submit the blog posts on websites, you have to understand their rules and regulations.
  • Bookmarking is the fastest way to index your website or blog post in search engines- Google, Bing, Yahoo etc.
  • Top social bookmarking sites have high PR. If you have backing from them, you will get quality backlinks.
  • Social bookmarking websites’ submission helps to generate new relevant traffic.
  • By submitting on social bookmarking sites, your blog post can go viral.
  • It will improve your domain authority.
  • It will reduce the bounce rate.
  • It will help in blog categorization.


So let’s start with the top 5 high pr social bookmarking sites.

Reddit : Reddit is one of my favorite bookmarking websites. It’s not easy to submit your blog post on reddit. You need to upvote and re-submit others’ reddit posts – it will improve your reddit karmas. Once you have sufficient karmas, you can submit your blog posts easily, read subreddit’s rules before posting on it. Meanwhile, try to add few posts of famous websites or add current news related posts so that people comment or upvote your posts.

Stumbleupon : Stumbleupon powered by ebay, is a good source of instant traffic. To submit blog post on it, you need to first register. A complete profile will help you in traffic generation. Don’t submit your blog multiple times a day. It will be considered as spam. You can add other blog posts, if you are running multiple blog sites. Only submission is not sufficient, you need to build network in your niche. Comment on other stumbles’ posts.

Bizsugar : Bizsugar is the toughest website to publish your blog post on. You need to be very careful while submitting blog post on bizsugar. Submit reputed and high authority website’s post in relevant category. Upvote and comment on others’ published posts. Once your profile is strong enough, try to submit your blog post. Write meaningful description, creative title and choose appropriate category.

Scoop.it : Scoop.it is one of the best places of content curation and content marketing. Here you can bookmark your blog post or can create a complete article with backlinks to your blog. I have tested both of them. It has premium and free plans. You can use both as per your requirement. Premium plan has few extra features. As its DA and Alexa rankings are high, so it’s extremely good for building Backlinks.
You can manage multiple topics in a single account.
You can build community.
Share, like and comment on other’s posts.
Write catchy headings with targeted keywords.
Add images in your scoop article.

Pinterest : Pinterest is not only a bookmarking website, but it is the most popular graphical content distribution social media website. Here, you can discover content on any topic and most of the content will be in graphic format. And best part of it is that anyone can easily use Pinterest. After creating an account in Pinterest, you need to follow few categories. Choose wisely as you will get their pins. Before adding a pin, you need to create a board with keyword rich board title, description and choose the most relevant category. You can invite others to pin on your board.
Find related pin boards and join them. Here, you can’t join directly, invitation is needed to post on group board. For invitation, you are supposed to follow admin of that group, repin his/ her pins and wait for him to notice you or you can also send him a personal request message. Don’t promote your blog post in groups all the times, try to be social!

We are Best SEO Company in Lucknow doing On-page & Off-page Seo. for any query contact us at: +91 8181000018



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Tuesday, 5 December 2017

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SEO Services

SEO Services


SEO services help to ensure that a site is accessible to a search engine and improves the chances that the site will be found and ranked highly by the search engine. SEO service providers offer a wide range of services such as keyword and key phrase optimization and research, technical website SEO audits, optimization of specific pages, robots.txt and sitemaps and additional tasks as deemed appropriate for the client's website and business needs.

On Page Optimization:
This is the method which refers the features the given websites and webpage. You can also all the issues by your own way, you can use the coding. This optimization will be compromised Meta tags, HTML code and the density of keyword and placement of keyword. It maintains the latest optimization technologies to satisfy our clients all over the world.

Off Page Optimization:
It refers the all that factors which gives the helpful output on your business. This type of optimization will not control by your self with coding on your page. It compromised on the link popularity and the page rank. It maintains the latest optimization technologies for the saticfaction of the clients all over the world.

What is “White Hat” SEO Services?

Content: Fresh, frequent, rich, and high quality content that contains pertinent keywords gets higher ranks on Google – the search engine with the biggest share of overall searches.
Architecture: The way you build your site matters, too. Does the site work for mobile, load quickly, and is it secure? Coding: Yes, HTML is still relevant, and the way it’s used can make or break your ranking.
Trust: Trust takes time to grow, and it grows best with rich and trustworthy content, engagement with site users, and a brand identity that people trust.
Social Media: It’s so much more than Facebook!! Social media marketing brings you into a deeper relationship to your user base, and your users can also influence buying within their circle of influence.

Best SEO Company in Lucknow

Justklicks is providing you to the best SEO services that will raised your website in high ranking. Our SEO experts will help you in the to make your website ranking on the top with the help of SEO tricks and methods. We use only proven, effective, and safe methods to generate traffic and leads for your business.


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Monday, 18 September 2017

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10 Best Off-Page SEO Techniques for 2017

10 Best Off-Page SEO Techniques for 2017

Search Engine Optimization is one of the techniques used to improve traffic to a website by obtaining a high-rank placement in the Search Engine Results Page (SERP) such as Google, Bing, Yahoo and others. Proper On-page and Off-page optimization work will give a better position to your website in SERP. SEO has two techniques to improve website position in SERP called ON-Page SEO and OFF-Page SEO:


ON-Page SEO:

It refers to all the things that we do within our website such as title, meta description, content, image, keyword stuffing, internal linking, etc. Overall the on-page technique means structuring or building your website to be search engine friendly. With the on-page techniques we can get visibility in search engines.
Check out On-Page SEO Techniques 2017

Off-Page SEO:

Off-page SEO will help make your website popular on the internet, so you can get more visibility. Off-page SEO techniques will help improve your website position in SERP. Check 10 best off-page SEO techniques:
1. Social Media Engagement
A major Off-page SEO technique is social media engagement. If you want to make your business, website or blog popular, engage with people on multiple social media platforms. Social media presence will help grow your business and also help you get more back links.
2. Social Bookmarking Sites
Social bookmarking sites are one of the best platforms to promote your website. When you bookmark your webpage or blog post on popular social bookmarking websites, you gain high traffic to your webpage or blog.
3. Forum Submission
Participate in search forums which are related to your website and business and make a connection with that community. Reply to threads, answer people’s questions and give your suggestions and advice. Make use of “Do-Follow” forums.
4. Blog Directory Submission
Directory Submission is constantly working to build quality back links. Choose an effective directory and select a proper category. It takes quite some time to deliver good results, but these results stand out over a longer time period.
5. Article Submission
Submit your articles in a high PR article submission directory. You can also give links to your website. Make sure your content is unique and of high quality. Low quality content and content that has more keyword stuffing might get rejected. Choose the correct category and give a good title to your content.
6. Question and Answer
One of the best ways you can get high traffic is from question and answer websites. Join high PR question and answer sites and search for questions related to your business, blog or website and give clear answers to these questions. Give a link to your website which will help in bringing you more visibility.
7. Video Submission
If you want to make your videos popular, head to popular video submission sites. Give a proper title, description, tags and reference links. It is one of the more popular ways to get quality back links because all video submission websites have high PR.
8. Image Submission
Share your photos on popular image submission websites. Before submitting your images please optimize them with the correct URL and title tag. Before submitting your images, check if they have a proper title, description and tags.
9. Infographics Submission
Make creative infographics. These days, infographics are getting popular on the internet. Submit your infographics on infographics submission websites and give reference links to your webpage or blog. The image sizes differ with different websites.
10. Document Sharing
Create attractive documents relating to your business or blog. The documents should have unique content and should be in either pdf or ppt formats. Submit these documents in the document sharing websites.
Want to learn more about SEO Services and Digital Marketing Services- Contact US at +91 8181000018

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